September 29, 2022
11 11 11 AM
Breaking News :
FireNews : Nike earnings top estimates as sales rise as supply chain issues persist #FireNews365 FireNews : Google to close Stadia cloud service and refund gamers #FireNews365 FireNews : Stocks making the biggest moves midday: Apple, CarMax, Coinbase, Peloton and more #FireNews365 FireNews : Tsitsi Dangarembga: Zimbabwe author convicted over placard protest #FireNews365 FireNews : Racist abuse of Richarlison ’embarrassing for all’ #FireNews365 FireNews : UN elects first female tech agency secretary-general #FireNews365 FireNews : Nigeria’s Abubakar launches presidential bid to to save country from ‘frightening descent’ into anarchy | CNN #FireNews365 FireNews : Stocks making the biggest moves premarket: Apple, CarMax, Bed Bath & Beyond and more #FireNews365 FireNews : World Cup: Mixed reactions for Africa’s quintet in warm-ups #FireNews365 FireNews : Bed Bath & Beyond reports 28% drop in sales as it presses ahead with turnaround plan #FireNews365

Apple is back on top in smartphone sales worldwide after a record win in China #FireNews365

That’s according to findings from two separate research reports, which come just before the tech giant is set to release its earnings for the most recent quarter on Thursday.

A report by Counterpoint Research, published Wednesday, said Apple (AAPL) reached its “highest ever” market share in China in the three months to December. This is the first time in six years that the iPhone maker has hit the top spot in the country.

Apple’s market share in China reached 23% in the last quarter of 2021, compared with 16% the same period the previous year. This surge came as total smartphone sales in China fell 9% year-on-year, according to Counterpoint.

Apple overtook the Chinese smartphone maker, Vivo, which slipped 6%, researchers said.

The “unprecedented” performance in China has helped Apple reclaim its position as the global market leader, according to a separate report published last week by Canalys, which did not break out its own measure of China sales data.

The research firm says that the US behemoth beat out Samsung (SSNLF) during the crucial holiday season, with each company’s worldwide share at 22% and 20%, respectively.

“Apple is back at the top of the smartphone market after three quarters, driven by a stellar performance from the iPhone 13,” Canalys analyst Sanyam Chaurasia wrote in the report.

“Apple saw unprecedented iPhone performance in mainland China, with aggressive pricing for its flagship devices keeping the value proposition strong.”

The end of the year is typically a good time for the California-based giant, as it coincides with new device releases from the company’s annual flagship September event.

But Apple enjoyed a meteoric rise last quarter, as it quickly “rose to first place in China right after the iPhone 13 was released,” according to Counterpoint Research analyst Mengmeng Zhang.

“Furthermore, Huawei, Apple’s main competitor in the premium market, faced declining sales due to the ongoing US sanctions,” she added. American restrictions have stifled the Chinese manufacturer’s ability to obtain critical components for its devices.
Xiaomi's stumble allows Apple to reclaim No.2 spot in smartphones

However, Apple still ranked third in China overall for the full year of 2021, according to Counterpoint. Vivo and Oppo came in first and second, respectively, each clinching about a fifth of the market.

Competition is heating up, with Samsung gearing up for a big smartphone launch next month.

On Wednesday, the South Korean giant sent out invitations for its signature Galaxy Unpacked event on February 9, teasing a new Galaxy S device. That traditionally helps give the company a boost, too.

Samsung reported solid earnings of its own in Seoul on Thursday, with a 53% jump in operating profit for the fourth quarter, compared with that of the previous year.

Sales in its semiconductor unit shone, climbing 43% year-on-year to more than 26 trillion Korean won (approximately $21.6 billion).

Meanwhile, Apple will report earnings Thursday after market close.

Source link

Leave a Reply

Your email address will not be published.